If you have a small business or even a large one, you probably take part in several trade shows every year. To show your product to the best advantage, you may be renting trade show flooring. You realize of course, that renting flooring or trade show carpet will add to your overall cost of attending and showing your products. It’s just plain expensive. Do the math, how much you would spend on rental of hardwood flooring or carpet and multiply that figure by the number of times you would use it. You would be much better off to buy flooring, carpeting or even a few logo mats.
Trade show flooring comes in a variety of styles and shapes. Buy your own, it comes in shipping cases. Put it in your truck or van and you’re ready to go. One thing that you can’t rent is a logo canopy. That needs to be yours…your logo, your advertisement.. They can be printed in full color, have whatever logo you want printed on it and you’re ready for indoor or outdoor events.
Summer is a great time to present your goods at county fairs, neighborhood garage sales or city festivals. Even if your “goods” handmade rugs, pots and pans or are “the best doggone hot dogs in the Midwest”, you need to A-D-V-E-R-T-I-S-E.